Assem Sorour
Founder& MD
ASGS
Cairo, Egypt
Introduction
I am a lecturer, executive trainer, and financial consultant with over 37 years of professional experience spanning finance, investment, accounting, and auditing. I am the Founder and Managing Director of a financial consulting and audit firm operating in partnership with Adam Global International, and I have held Chief Financial Officer (CFO) positions at international companies. I hold a doctorate in Finance and Investment from Ain Shams University and Westbrook University, USA. Throughout my
Services offered
- Audit / Accounting
- Consulting
- Tax Services
- Corporate Services
- Human Resources
About
I am a lecturer, executive trainer, and financial consultant with over 37 years of professional experience spanning finance, investment, accounting, and auditing. I am the Founder and Managing Director of a financial consulting and audit firm operating in partnership with Adam Global International, and I have held Chief Financial Officer (CFO) positions at international companies. I hold a doctorate in Finance and Investment from Ain Shams University and Westbrook University, USA. Throughout my career, I have provided strategic financial advisory services, led corporate governance and restructuring projects for major corporations, and delivered executive development programs across Egypt and the Arab region. My training portfolio encompasses corporate finance, international finance, auditing and the internal control environment, financial accounting, and cost accounting. I also deliver Financial Management for Non-Financial Executives programs tailored to board members, CEOs, and senior leaders. Our firm draws on the extensive engagement experience of its Founder and Managing Director, Dr. Assem Saleh Sorour, whose professional background includes financial advisory, corporate governance, financial restructuring, investment evaluation, and senior financial leadership across Egypt and the Gulf region. Selected engagements from his professional career include: - Financial restructuring and performance improvement: Helping turn a major loss-making project into a profitable operation, achieving profitability of 15%, and improving profitability by 30% through reductions in raw-material losses. - Working capital optimization: Reducing the cash conversion cycle from 150 to 30 days through stronger credit policies and extending days payable outstanding from 60 to 120 days. - Asset verification and control: Leading the verification and tracking of fixed assets valued at more than SAR 700 million, supported by physical counts, documentation, and control procedures. - Investment and transaction advisory: Supporting capital investment decisions, due diligence, acquisition and merger assessments, and the reallocation of investments toward more profitable, lower-risk businesses. - Corporate governance and financial transformation: Developing delegation-of-authority matrices, operating procedures, internal controls, consolidated reporting, and performance indicators, alongside supporting ERP selection and implementation. These engagements demonstrate the practical experience underpinning our approach to strengthening financial oversight, improving operational performance, and supporting strategic decision-making.
Cross-border expertise
### **Cross-border experience** Our firm draws on the international experience of its Founder and Managing Director, Dr. Assem Saleh Sorour, whose career spans more than 37 years, including senior financial leadership and advisory roles across Egypt and the Gulf region. His experience includes financial restructuring, investment evaluation, corporate governance, group financial reporting, and the development of financial controls for businesses operating across multiple entities and markets. This background includes advising on capital allocation within a cross-border transportation group, supporting investment and acquisition assessments, and strengthening financial reporting and management systems across group companies. Through our partnership with Adam Global International, we are positioned to collaborate with international professionals on engagements requiring coordinated support across jurisdictions.
Jurisdictional coverage
Egypt, KSA, UAE, Oman, Libya, Sudan.